Dear Sir/Madam,
Did you know that charities are among some of the most voracious buyers in the UK? There are nearly 29,000 charities in the UK which spend up to £2.5m a year each running their organisations - that's serious money! There's over 100,000 that spend up to £50,000 a year each!
What surprises most charities is the small number of businesses who approach them. With billions spent by charities in the UK, large and small, why do they only attract the attention of a few savvy businesspeople?
You can now access this market more cheaply and effectively than ever before with Meridian Delta's ground-breaking UK Charity Disc. Meridian Delta are the company that brought to the market the wildly-popular UK Education Disc - in 10 short months, this product is now used by 1,400 UK businesses!
The UK Charity Disc is the complete marketing product for companies wishing to sell into this lucrative sector.
It's huge. There are 180,000+ UK charities listed on the disc. This amazing CD-ROM allows you to market to them in minutes. It's as simple as A, B, C.
a) Choose the charities you want to market to via the easy-to-use and intuitive search-and-find program. You don't need any special computer training or even how to use a database. This disc takes care of it all for you.

b) Tell the disc what type of marketing you want to do - whether email, fax, post or telephone. In seconds, it'll produce the list for you. It'll even help you export the data into popular programs like Microsoft Word - it's just a simple point-and-click away!

c) Then get marketing! All done in minutes! If you want to do a mailshot, merging the names and addresses in can be done in seconds. Same with email, fax and phone. It's been written to be as easy as possible!
Charities need more than just personalised collection tins or raffle tickets. They are sophisticated organisations. Just look at how some of our customers in wildly different areas already use it!
• London Accountancy Firm - selling cheaper PAYE services for staff. A great, prestigious new customer for them and thousands of pounds saved for the charity.

• Reading Telecoms Company - selling a new VoiP service slashing phone costs. This saves the charities a combined total of £20,000+.

• Scottish Independent Local Hotel Chain -  great response offering its function rooms at reduced rates on certain days.

• Manchester Promotional Goods & Workwear - offered personalised polo shirts at a reduced rate for charities to sell to members for fundraising. Very well received!

• Manchester Computer Equipment Supplier - sell reconditioned laptops to charities contained on the disc.

• Birmingham Travel Agency - offers group holidays for children at good rates to scout and guide groups (over 8,000 on the disc) was their target. Plenty of more targets to go for as well.

• A number of UK printers use the disc to send off offers and samples to those all-important (and NAMED) charity contacts.

• North West Security Company - found an eager market for its CCTV and video monitoring systems within homeless shelters and women's refuges. Great lateral thinking from this customer.

• London Health and Safety Company - selling charities all the information they need on building, staff and beneficiary safety.
There is almost certainly something you sell that a charity would need. It's time to stop overlooking this sector.
The beauty of the UK Charity Disc is its flexibility. It reacts to your business - what it does, its size and its specialities. Just five minutes with it and you'll wonder why you've never approached this market.

• If you want to sell to charities in a particular area, this is the disc for you. It narrows down from counties to postcodes, instantly.

• The same is true if you want to target charities by the amount they spend (or earn). Want to cut out charities that couldn't spend, say, more than £20,0000? The disc shows you how.

• The disc even tells you what they do and who they seek to benefit. If your business targets specific types of people or companies, sell to the charities most interested in those sectors too!
There's over 63K email addresses on the UK Charity Disc.
And it's legal and proper to market to them! Email marketing is transforming advertising to businesses and organisations. You can send thousands of legitimate, targeted adverts to interested organisations for the cost of your broadband connection.
More than email addresses, it contains 180,000+ addresses, 147,000 telephone numbers, 145,000 decision maker names and 13,000 fax numbers.
It's everything you could ever want. Nearly 400,000 ways to contact UK charities and 145,000 names of decision makers. Whatever way you want to sell into this cash-rich and exciting sector, the UK Charity Disc can show you how. It's time to order this amazing system.
The UK Charity Disc comes direct to you from a Government-licenced data reseller.
Meridian Delta has an OPSI licence to republish the charities data. Our permission reference is number is V2006000394 - something called a value-added licence.

What does that mean to you? Basically, when granting this type of licence, the OPSI will only give it to a company that adds something to a database. So, what have we added for you, our customers? 

• A world-class, easy-to-use search-and-find program. We don't assume any knowledge on your part. Our renowned system, a development on from the best-selling UK Education Disc, makes your marketing a point-and-click exercise.

• Technical support via a freephone number - we never charge customers for help using our products and we never will.

• Advertising support via a freephone number - we'll give you constructive and critical feedback to help you sell more.

• Free Telephone Preference Service (TPS), Fax Preference Service (FPS) and Mail Preference Service (MPS) support. Click the "update" button on your copy once a month and we'll keep you legal - free.

• Built-in support for an Email Preference Service if launched.

• Free updates for 12 months. We update the data 3 times a year and make these updates available to you totally free.

Our average data disc customer calls us 3 times a year. We are always there and always willing to help.
Take action today. As an existing Meridian Delta customer, you can have the UK Charity Disc just weeks after its launch - you can beat the crowd with this brilliant offer.
It's very easy to get in touch. You can buy by phoning our freephone number on 0800 652 6213. 

It's just £99 + VAT for you, down from our website sale price this week of £199 + VAT when it's launched in late September. 

£99 + VAT for the UK Charity Disc - 180,000+ charities, 145,000 contact names, 63,000 email addresses, 18,000 fax numbers, an easy-to-use intuitive search-and-find program that helps you market, freephone technical and advertising support, free data upgrades for 12 months and free CTPS, FPS and MPS updates to keep your marketing legal. Call now on 0800 652 6213 now and get your copy for just £99 + VAT.
Yours sincerely,

Ben Myers
Head of Data Disc Sales, Meridian Delta.
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It's huge. 180,000 registered charities spending £25.5bn every year to keep running.

Whatever you sell, the UK Charity Disc helps you identify the charities most likely to buy from you, in a few short minutes.

Then it helps you market to them.
The UK Charity Disc is unmatched for email marketing data.
It contains over 63,000 charity email addresses that you can use straight away. No usage charges, no re-usage charges - do with it as you will.
Email marketing is incredibly powerful and effective. Buy this disc and introduce it into your company - feel the difference straight away!
Again, there is no competition for the UK Charity Disc.
You have full, unrestricted use of 180,000+ addresses. Search for the charities you want. What's more, it'll help you merge the data into popular programs like Microsoft Word. Try it today.
For both telesales and fax data, the amount of choice you have is unbelievable
The UK Charity Disc can build accurate lists according to your needs in just moments. Even better, you can use the data as often as you wish. No charges for using it more than once.
Just 10 months after changing the market for education data, we do the same for charities.
Over 9,500 customers have bought from us. We're a Government- -licenced reseller of data. We have a strict code of business ethics and we stick to it. Find out for yourself by calling us.
The UK Charity Disc allows you to search on a huge variety of different criteria - no experience or training needed
• Area of Operation - find charities working within specific geographic areas
• Income - search for charities by the amount of money they bring in
• Expenditure - search by the amount charities spend each year
• Services provided - for example, financial, labour, space, advice, etc
• Audiences - are they working for the young, the elderly, etc.
• Purpose - what are they looking to do, for example education, religion, art, employment, sport, health, etc
• Registration - find out how long they have been in operation
• Financial Year End