Home > Email Marketing > Health and Safety

Health & Safety Consultants - not the most obvious potential beneficiary of an email campaign? You'd be surprised. 

Our customer, Safetywise, had used our fax services for a long time, and were continuing to get impressive results from it. They had spent a lot of money developing a superb website, and wanted to know if there was anyway we could help them market it to potential customers.

That's where we came in. We developed a monthly newsletter for them, to be sent out to 10,000 recipients a month. Results continued to impress.

Call or email one of our experienced and professional account managers for more information.

Meridian Delta - Email Broadcasting / Email Marketing / Email Advertising

Bookmark this page (IE only)

Want To See The Email? Scroll To The Bottom To View It Now

Objective Safetywise were keen to raise their profile among the key types of company who would need their service. Most company owners do not know that if your company has 5 or more staff, legally it needs to have a health and safety policy. The newsletter system was designed to keep them up-to-date, re-inforce Safetywise as a brand and, most importantly, get the phone ringing.
Why did they choose us? Price - our email costs are probably the lowest in the UK for specialist business-to-business marketing. Why? We're interested in getting repeat business from you, not just the one-offs. Quality data from quality suppliers.

Spam Protection - all our emails are strictly business related and conform with the relevant 2003 EU and UK laws.

Design Services - Ashton Creative designs get results. Up to 3 times the result of customer-designed emails. That's fact.
Whom were they targeting? Our data is never more than 9 months old - thanks to the specialist companies which supply us with data. We can get to just the companies you need. Click here to find out how.

We were targeting 10,000 companies with five or more staff across a large part of England for Safetywise, making sure their message about the necessity of compliance was received and easily accessible.
What were the results? The clever health and safety online checker reaped rewards for Safetywise, being filled in 20 times! They had an immediate reservoir of important sales information on many companies (some of them quite large). They also received a very pleasing amount of phone calls.

Many others interacted with the site, downloading the accident report form, going to the first aiders' forum and emailing the company directly from the link at the bottom.
Meridian Delta - Email Broadcasting / Email Marketing / Email Advertising
Meridian Delta - Email Broadcasting / Email Marketing / Email Advertising
   
Meridian Delta - Email Broadcasting / Email Marketing / Email Advertising
All figures given are based on customer correspondence with us. Email marketing is a form of advertising, and as with all advertising it can be successful as well as unsuccessful. We do not guarantee any level of response. On average, for every 1,000 email sent out, there are 1-2 opt outs, even fewer than fax broadcasting! When we receive an opt-out, we remove the number from all databases to ensure they are never emailed by us or the pool participants again.